Applicant perceptions of program social media on fellowship recruitment: a survey of fellows at a large academic medical center
Kyle J Farrell, Molly B Kraus, Alice Gallo De Moraes, Emily E Sharpe · 2026
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Description
Kyle J Farrell and three colleagues surveyed fellows in 2026 about how fellowship programmes' social media shapes recruitment. Programmes increasingly post online to reach applicants, especially after application cycles moved partly virtual. The team sent a 24-question web survey to fellows across specialties at one large academic medical centre spanning three United States regions, after programme directors granted permission to contact them.
Nearly two hundred fellows replied. X and Instagram were the platforms used most to research programmes, and close to half said a virtual cycle made them lean more on programme websites and accounts. Posts about wellness and work-life balance drew the most interest, ahead of education quality and fellow achievements. Programmes reading the results learn what applicants actually look for when they scroll.
Catalog record
| CREATOR | Kyle J Farrell, Molly B Kraus, Alice Gallo De Moraes, Emily E Sharpe |
|---|---|
| YEAR | 2026 |
| COLLECTION | PAPERS |
| FORMAT | TXT |
| FILE SIZE | 21417 |
| LICENSE | https://creativecommons.org/licenses/by/4.0 |
| RIGHTS | CC BY |
| SOURCE | Europe PMC |