Tourist satisfaction as a mediator between event quality and economic outcomes: evidence from a Silk Road heritage destination
Nilufar Omonova, Abror Juraev, Nodira Makhmudova, Gulmira Isokova, Sharifa Hamroyeva, Musharraf Shodieva, Istamkhuja Olimovich Davronov, Shafoat Kadirova, Erkin Farmanov · 2026
Read Tourist satisfaction as a mediator between event quality and economic outcomes: evidence from a Silk Road heritage destination by Nilufar Omonova, Abror Juraev, Nodira Makhmudova, Gulmira Isokova, Sharifa Hamroyeva, Musharraf Shodieva, Istamkhuja Olimovich Davronov, Shafoat Kadirova, Erkin Farmanov (2026) in the Tower of Babel, a free online library of public-domain works preserved in clean, searchable text. No sign-up. The full text is served as a plain-text file at a predictable URL, where text is present: https://antarctic-labs.com/tower-of-babel/pmc-13230220.txt.
Description
Nilufar Omonova and colleagues test if tourist satisfaction is the path that turns event quality into economic gains at a Silk Road heritage place. Event tourism work links events to how fine a place looks and to its growth, but the path was little studied for cultural heritage sites. The study surveyed the Bukhara region of Uzbekistan, a UNESCO World Heritage site. Over five hundred people took part, tourists from abroad and local residents.
The team used structural equation modeling to test the links, with a go-between check by the classic Baron and Kenny steps. Tourist satisfaction carried nearly all of the link from event quality to economic gains, confirming it as the main channel. Cultural events were the best kind by far. Access to information stood out as a key gap that needs work. Places should put funds into quality that builds satisfaction, and fix gaps in information.
Catalog record
| CREATOR | Nilufar Omonova, Abror Juraev, Nodira Makhmudova, Gulmira Isokova, Sharifa Hamroyeva, Musharraf Shodieva, Istamkhuja Olimovich Davronov, Shafoat Kadirova, Erkin Farmanov |
|---|---|
| YEAR | 2026 |
| COLLECTION | PAPERS |
| FORMAT | TXT |
| FILE SIZE | 55 KB |
| VERSION | 1.0 |
| LICENSE | CC BY 4.0 |
| RIGHTS | CC BY |
| SOURCE | Europe PMC |