EXAMINING PUBLIC AWARENESS OF AGEIST TERMS ON TWITTER: CONTENT ANALYSIS
Kristine Mulhorn · 2024
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Description
Kristine Mulhorn examines how the public used ageist words on Twitter during the first COVID-19 months, in a 2024 study. Health bodies had urged people to say older adults instead of terms like elderly or old people. The study gathered over sixty million tweets from March to July 2020 that mentioned COVID-19. It then counted and read the posts that used each term.
Ageist terms appeared in about fifty-nine thousand tweets, while the preferred term appeared in about eleven thousand. Reading samples closely, the author found that many users used the ageist words while criticizing ageism itself, showing a muddled grasp of the guidance. The mix of counting and close reading shows how slowly language advice spreads in a crisis.
Catalog record
| CREATOR | Kristine Mulhorn |
|---|---|
| YEAR | 2024 |
| COLLECTION | PAPERS |
| FORMAT | TXT |
| FILE SIZE | 2 KB |
| VERSION | 1.0 |
| LICENSE | CC BY 4.0 |
| RIGHTS | CC BY |
| SOURCE | Europe PMC |