Tracked Physical Activity Levels Before and After a Change in Incentive Strategy Among UK Adults Using a Rewards App: Retrospective Quasi-Experimental Study
Hannah McCarthy, Henry W W Potts, Abigail Fisher, Amaryllis Mavragani, Sean Toh, Mt Ghozali, Tom Baranowski · 2024
Read Tracked Physical Activity Levels Before and After a Change in Incentive Strategy Among UK Adults Using a Rewards App: Retrospective Quasi-Experimental Study by Hannah McCarthy, Henry W W Potts, Abigail Fisher, Amaryllis Mavragani, Sean Toh, Mt Ghozali, Tom Baranowski (2024) in the Tower of Babel, a free online library of public-domain works preserved in clean, searchable text. No sign-up. The full text is served as a plain-text file at a predictable URL, where text is present: https://antarctic-labs.com/tower-of-babel/pmc-11668996.txt.
Description
Hannah McCarthy and co-authors published this study in 2024 on an app that pays adults in the United Kingdom to move more. Cash-like rewards can spur exercise, but firms tweak the deals often, and each tweak is a chance to learn. When one app changed its reward plan, the team used tracked phone data to compare activity before and after.
They followed 1,666 users and their weekly minutes of tracked movement. A straight before-and-after test said activity had shifted with the new plan. A longer view, though, showed wide swings across weeks that had nothing to do with the change. The authors warn that short checks can mislead, and they urge longer designs that track who gains, who does not, and what else shifts over time.
Catalog record
| CREATOR | Hannah McCarthy, Henry W W Potts, Abigail Fisher, Amaryllis Mavragani, Sean Toh, Mt Ghozali, Tom Baranowski |
|---|---|
| YEAR | 2024 |
| COLLECTION | PAPERS |
| FORMAT | TXT |
| FILE SIZE | 27 KB |
| VERSION | 1.0 |
| LICENSE | CC BY 4.0 |
| RIGHTS | CC BY |
| SOURCE | Europe PMC |